Change from the outside 8 Replies

I applaud Philip Mills for once again exercising leadership in initiating this collaborative process of envisioning the future of the health club industry. To Mills’ great credit, he perceives this p…

Started by John McCarthy. Last reply by Miriam Jaclyn Cohen Apr 4.

If you see the bandwagon you've missed it! 5 Replies

The future will belong to the risk taking change masters. Already we see current business models challenged by 24/7 clubs, unbundling of facility and service, divergence into specialists and converge…

Started by Jamie Hayes. Last reply by Jeff Bissonnette Feb 10.

. . . lets not forget the sales! 4 Replies

Congratulations and thanks to Les Mills and all involved in this fantastic gaze into the fitness crystal ball! As a fitness 'sales system' designer and trainer I have spent the past 15 years working…

Started by Mike Warren. Last reply by Marc Goddard May 22.

The future is already ours - think, act and feel optimistic. 2 Replies

A good paper that reinforces we are already going back to the future, the niche is already now and we should all think, act and feel positive about our fitness future. People, cultures and industrie…

Started by Greg Hurst. Last reply by Russ Creagh Jan 20.

Intriguing - but some factors missing. 2 Replies

I think the report is intriguing. But it may miss some major factors impacting fitness that have more influence than the factors identified in Figure 2 and Figure 3. The comment by Tim Anstiss on pa…

Started by Will Phillips. Last reply by Jay Ablondi Jan 15.

Open the door and let them in 1 Reply

A very stimulating paper, but hopefully a debate that the leaders of the industry are already engaged in. I don’t spend a day without thinking that as an industry what we are doing is broken (in the…

Started by Rob Gregory. Last reply by Bryan K. ORourke Feb 27.

the cost of this paradigm shift in fitness 1 Reply

What a wonderful organization of thoughts and what a wonderful time to be part of such a group!  As a small fitness business owner and entrepreneur, I spend a significant amount of time with my eyes…

Started by Mari Garner. Last reply by Bryan K. ORourke Feb 27.

The Top 10 Consumer Trends Impacting the Fitness Industry in 2010 1 Reply

At Ezypay we loved this report!  We have just released a report on the Top 10 Consumer Trends Impacting the Fitness Industry in 2010.  This is a free report available online.    Using information gat…

Tagged: survey, ezypay, fitness, trend, report

Started by Celeste Kirby-Brown. Last reply by Bryan K. ORourke Feb 27.

One step toward mass-customization

This was a fantastic read; intriguing, though I don't completely agree that the gym-centric model will deteriorate so rapidly, simply because of the social aspect that it provides.  At least in my co…

Tagged: personal, training, virtual, personalization, FitClub

Started by Michael Ander Mar 28.

Scared and Hopeful.

Hi everyone. I'm Senior Account Manager for Les Mills Agency in Argentina and from what I've read about the White Paper my first reaction was fear. In Argentina the fitness busyness is lead (in numbe…

Started by Juan Manuel Alvarez Ferrario Jan 8.